Impact of Employees’ Attitudes and Leader’s Role on the Innovation Management Linked to Social Responsibility
Abstract
Purpose: The innovation management linked to social responsibility is considered a strategy of organizational growth promoted by the creativity of employees framed in economic, ethical and legal issues. This study analyses socially responsible innovation management base on employee’s attitudes and leader’s role, from a case study of a company in the Colombian automotive sector.
Methodology/Approach: We began with the review of theories about innovation and social responsibility. Then we collected data through creative techniques, surveys to classify the leader’s role, attitudes scale, participant observation and interviews. To finally analyse data with multiple linear regression and other techniques, such as decision trees.
Findings: Finally, the initial concept of socially responsible innovation and its management is complemented by five self-determined employees’ attitudes, and one behavior and three perceptions of the leader.
Research Limitation/implication: The choice of the single case study as a research strategy determines the practical scope of the research as analytical. In this sense, the need to replicate the study and analyse the impact of other personal and organizational factors is highlighted.
Originality/Value of paper: It is important to summarise the value of our paper, in relation to the following aspects: the opportunity that represents for companies the correct socially responsible innovation management, the importance of the Enterprise–University integration and, finally, the relevance of hybrid models in this case, a multiple linear regression and decision trees.
References
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Hobday, M., 1991. Dynamic networks, technology diffusion and complementary assets: Explaining U.S. decline in semiconductors. Falmer: Science Policy Research Unit, University of Sussex.
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Klonoski, R.J., 1991. Foundational considerations in the corporate social responsibility debate. Business Horizons, 34(4), pp.9-19.
Lau, T., Shaffer, M., Chan, K.F. and Man, T.W.Y, 2012. The entrepreneurial behaviour inventory: A simulated incident method to assess corporate entrepreneurship. International Journal of Entrepreneurial Behavior & Research, [e-journal] 18(6), pp.673-696. http://dx.doi.org/10.1108/13552551211268120.
Lawson, C., 2000. Collective learning, system competences and epistemically significant moments. In: D. Keeble and F. Wilkinson, eds. 2000. High-technology Clusters, Networking and Collective Learning in Europe. Aldershot: Ashgate. pp.182-198.
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Lundvall, B.-Å., 1992. National systems of innovation: Towards a theory of innovation and interactive learning. London: Pinter.
Macleod, G., 1996. The cult of enterprise in a networked, learning region? Governing business and skills in lowland Scotland. Regional Studies, [e-journal] 30(8), pp.749-755. http://dx.doi.org/10.1080/00343409612331350038.
Marceau, J., 1992. Reworking the World: Organisations, Technologies, and Cultures in Comparative Perspective. Berlin: De Gruyter studies in organization.
Marinova, D. and Phillimore, J., 2003. Models of innovation. In: L.V. Shavinina, ed. 2003. The international handbook on innovation. Oxford: Elsevier. pp.44-53.
McFadzean, E., O’Loughlin, A. and Shaw, E., 2005. Corporate entrepreneurship and innovation part 1: the missing link. European Journal of Innovation Management, [e-journal] 8(3), pp.350-372. http://dx.doi.org/10.1108/14601060510610207.
Méndez, R., 2002. Innovación y desarrollo territorial: algunos debates. Revista EURE, [e-journal] 28(84), pp.63-83. http://dx.doi.org/10.4067/S0250-71612002008400004.
Merton, R.K., 1973. The Sociology of Science: Theoretical and Empirical Investigations. Chicago: University of Chicago Press.
Metcalfe, J.S., 1995. Technology systems and technology policy in an evolutionary framework. Cambridge Journal of Economics, [e-journal] 19(1), pp.25-46. https://doi.org/10.1093/oxfordjournals.cje.a035307.
Morgan, J.N. and Sonquist, J.A., 1963. Problems in the analysis of survey data and a proposal. Journal of the American Statistical Association, 58(302), pp.415-434.
Nelson, R.R. ed., 1993. National innovation systems: a comparative analysis. New York: Oxford University Press, USA.
Nelson, R.R., 2000. National innovation systems. In: Z.J. Ács, ed. 2000. Regional Innovation, Knowledge and Global Change. London: Pinter. pp.11-26.
Parslow, R.A., Christensen, H., Griffiths, K.M. and Groves, CH. 2006. The warpy thoughts scale: a new 20-item instrument to measure dysfunctional attitudes. Cognitive behaviour therapy, [e-journal] 35(2), pp.106-16. https://doi.org/10.1080/16506070500372279.
Pavitt, K., Robson, M. and Townsend, J., 1989. Technological Accumulation, Diversification and Organisation in UK Companies, 1945-1983. Management Science, 35(1), pp.81-99.
Perez, C., 1983. Structural Change and Assimilation of New Technologies in the Economic and Social Systems. Futures, [e-journal] 15(5), pp.357-375. https://doi.org/10.1016/0016-3287(83)90050-2.
Pernelle, P., Carron, T., Elkadiri, S., Bissay, A. and Marty, J.-C., 2014. PLM serious game approach available both for change management and knowledge assessment. In: S. Fukuda, A. Bernard, B. Gurumoorthy and A. Bouras, eds. 2014. Product Lifecycle Management for a Global Market. PLM 2014. IFIP Advances in Information and Communication Technology. Berlin, Heidelberg: Springer. pp.323-332. https://doi.org/10.1007/978-3-662-45937-9_32.
Porter, M.E., 1990. The Competitive Advantage of Nations. New York: The Free Press.
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Authors
Escobar-Sierra, M., & Bedoya-Villa, M. A. (2018). Impact of Employees’ Attitudes and Leader’s Role on the Innovation Management Linked to Social Responsibility. Quality Innovation Prosperity, 22(2), 65–81. https://doi.org/10.12776/qip.v22i2.1121
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