TAHAL, R.; FORMÁNEK, T. Brand Importance across Product Categories in the Czech Republic, the Slovak Republic and the Russian Federation. Quality Innovation Prosperity, [S. l.], v. 20, n. 2, p. 1–21, 2016. DOI: 10.12776/qip.v20i2.689. Disponível em: https://qip-journal.eu/index.php/QIP/article/view/689. Acesso em: 29 mar. 2024.